The best part of training is delivering engaging content that creates real results for your team. With enough time, creating rich and powerful learning content can be done by anyone. But what if you wanted to create engaging training content rapidly without sacrificing quality? That’s exactly what Unlocked Learning can enable you to do!
Content needs to be engaging—we absolutely agree. But it doesn’t have to be difficult or time-consuming to create. And by creating content that’s both engaging and accessible to your learning audience, you’ll be able to create a powerful training process for your team. This is our guide to Unlocked Learning’s power with content creation.
Why does learning content need to be engaging?
We know it can go without saying, but we still want to say it for everyone in the back—training content needs to be engaging. Without rich and interactive content, you’re risking the chance of lowering your training experience for your team.
For the longest time, training content was designed and delivered by experts in the field. These specialists would take a piece of learning content and craft it into an effective training process. This would be then delivered via the professional or an online training platform. Though sometimes these experts worked in-house, they most commonly were external agencies or service providers.
This scenario presents two problems for smaller to mid-sized companies:
- An external training content designer means more steps to guarantee their work matches your team’s needs (and more time).
- External options can quickly become too costly to justify the benefit, ultimately ensuring a decline in your training experience.
Both of these issues present a huge blocker for teams to access training. Smaller organizations can’t always afford external design costs. Teams are constantly pivoting to excel and grow in a scalable way. If there’s a lag between the need for training and the delivery, the team will fall behind. It can also take weeks if not months and years to fully understand everything that is needed to create effective training content. That’s just something teams don’t have the time to leave up to chance. But how do you create content that’s powerful and engaging without experience?
That’s exactly the solution a rapid eLearning authoring tool can provide for you to bridge the gap between great training content and the resources to create it. These tools are designed to leverage templates from training experts to allow you to customize with relevant knowledge and then deliver to your team. Being able to rapidly create rich training content without eLearning and training experience is a game-changer. Using these training content creation tools helps even novices to create rich and engaging content in minutes.
How Unlocked Learning improves your content delivery
By leveraging Unlocked Learning’s course sharing functions, you’re able to share and test training content faster than ever. Why is this such an important function for training your team? That can be answered by recognizing the friction points that occur from traditional training methods.
For the last two decades, almost all in-person or online training involved removing the learner from their work to train. LMS or learning management system providers would say this separation was just accepted because “it’s training.” Ryan, Coassemble’s CEO heard that time and again from customers he consulted. The problem was, with this “accepted” state of affairs, learners just simply weren’t engaging. So rather than bring learners to the training, Ryan created solutions that brought the training to the learners. The result? Increased engagement rates and learning outcome results.
Unlocked Learning was born from this idea that knowledge shouldn’t be locked away—it should be set free. By creating a way to share courses and enrollment links, you’re able to deliver training content outside the traditional LMS process. Essentially, Unlocked Learning creates an invisible LMS for teams to train with.
Why rapidly created content can accelerate your training process
Much like what PayPal did for e-commerce or Google and Apple did for SSO (Single Sign-On), enabling knowledge access anywhere was only half the battle. The ability to rapidly create training content is equally essential to creating a completely invisible LMS. eLearning authoring tools that enable faster content creation optimizes your training process from start to finish.
Want to know just how rapid content creation accelerates your training process? Some examples of where you’ll see increased efficiency with rapid content creation are:
- Sharing internal, tribal knowledge with your team faster.
- Enabling accelerated onboarding for new team members.
- Shortening the time from creation to delivery of training content.
Rapid eLearning authoring tools allow you to generate content faster by implementing powerful frameworks. Rather than creating individual pieces that need to mesh together, eLearning authoring tools use pre-made templates you can customize. This significantly reduces the time to create engaging training content, combine it into a course, and deliver it.
Say your product team just launched a new feature and you need your sales and customer success team to understand it completely, ASAP. A traditional training method might limit your ability to share this information or worse, might risk low knowledge retention for your teams. With a rapid authoring tool, you can create engaging content to share the knowledge effectively and ensure higher information retention. Thus, you’ve shortened the gap from feature release to team knowhow from weeks to moments.
These tools also allow you to create a base framework you can duplicate and then customize. This means split-test training and onboarding can be rapidly done compared to traditional methods. Split-test learning can help when you have a department that needs base training with additional content for a specific role. Our Learner First Model discusses how designing content around your learners individually and as a team is important to meet training goals. It also helps you develop pathways based on learner personas for individuals and groups.
Rapidly created content also means you can design training content and not be an expert. Our platform works so effectively because it helps learners and trainers experience high-quality training without experience. That way you can enjoy the benefits of a truly rich training program.
Leveraging content to improve access to knowledge
More often than not, your team already shares knowledge internally. This can be experienced by team members sharing tips with new teammates. This can be colleagues discussing tips on how to approach certain customers. This can even be leaders mentoring team members to progress in their role. The knowledge is there, you just need to enable them to benefit from it at a higher level.
Simultaneously, you can be creating exceptionally high-quality training content for your team, but if it’s in another space, will they use it? Delivering contextually relevant training to your team in an easily accessible way is exactly how you can evolve your training. Unlocked Learning allows you to take that internally shared knowledge and deliver it where it’s needed most, when it’s needed most. The platforms your team knows and loves no longer have to be siloed from their training spaces—they can be brought together into one, cohesive space.
Being able to deliver training this easily also means requiring a way to measure it. A powerful function of Unlocked Learning is the ability to gain insight into anyone that interacts with training content. This includes insight into your team’s progress including:
- Where training is being accessed from and shared.
- Progress and completion of anyone that takes the training.
- Information about the learner completing the training.
- Comparative analysis of training content engagement.
This means you’ll instantly know when someone enrolls into a course, begins progressing through it, and finishes. And you won’t have to hunt down any of this information—it will all be easily accessible within a single dashboard.
How microlearning and mobile learning increase engagement
Everyone has legacy content for training and onboarding. It’s by nature the easiest and most affordable content smaller teams can generate for training. The program with legacy is that it’s: A—difficult to convert into engaging training when the time comes and B—difficult to format for mobile use, hindering accessibility.
According to a study by Brandon Hall Group, only 6% of learning content is designed for mobile learning use. Of those same organizations surveyed, over 45% found that microlearning and mobile learning delivery had a high impact on positive training results. Brandon Hall Group also found that most legacy content (PowerPoints, Printed Manuals, PDF’s, etc) is not optimized for modern training.
Rapid authoring tools combined with knowledge sharing tools create a perfect eco-system for modern training methods. Microlearning also allows you to repurpose legacy content that was ineffective into more engaging training material. Have a PDF or presentation file? Convert them into clickable images and break the text down to have more media dispersed amongst them.
Deliver meaningful, rich, mobile-ready learning to your team’s devices where they can access it when convenient. It also enables your team to perform social learning practices by incorporating social platforms as a training delivery source. These are just a few of the ways you can increase access to your training content.