Build the business case for Coassemble
What to put in front of your manager, IT team, procurement or legal to get Coassemble approved.
The case for Coassemble comes down to four things: courses get built in minutes instead of weeks, they can be delivered wherever your people already work, the platform holds SOC 2 Type 1 and Type 2 reports with accessibility conformance behind it, and you're never charged per author seat. This page gives you the specifics for each, in the form the people reviewing it will ask for.
Why Coassemble?
Coassemble is an API-first training platform. It turns your expertise into interactive courses and delivers them wherever your people work, from a shared link through to fully embedded inside your own product.
- Courses get built fast. Describe a topic and the AI agent builds a complete course. Or bring a document, a PowerPoint or an existing SCORM package and turn it into one. No learning design experience needed.
- AI guided by learning design. The AI follows proven instructional design principles, so courses are structured for real learning outcomes rather than reformatted slides.
- An agent that works alongside you. The in-builder AI agent has three modes: Chat, for asking it to build or change things; Review, which checks your course for issues before you publish; and Insights, which reads your course analytics and tells you what's happening.
- Deliver anywhere. Share by link, send to inboxes, post to Slack, embed into intranets, Notion or Confluence, export to SCORM for your LMS, or host a third-party SCORM package inside Coassemble.
- Put learning inside your own product. If you deliver Coassemble inside your own product or platform, course players, authoring and analytics all run as embeddable components backed by the API.
- Connect what you already use. Bring content in from Google Drive and OneDrive, and connect an AI assistant to Coassemble through the MCP server so it can build and update courses directly.
- Brand-friendly design. Themes, colours, your logo, Google Fonts and your own uploaded fonts, applied across headings and paragraphs. No graphic designer needed.
- Unlimited creators. Invite as many people to build as you need. You aren't charged per author seat.
- Track performance. Course views, completion rates, sentiment, per-person progress for identified learners, CSV export, and the same data available through the API.
What can people actually build?
Worth knowing before a demo, because the vocabulary comes up:
- Blocks are the content pieces: text, images, video, flashcards, quiz questions and more. You add them to a screen and arrange them.
- Layouts do the design work. Pick one and the blocks arrange themselves properly, on desktop and on mobile, which you can edit separately.
- Screens are the pages a learner moves through.
- Sections group screens into parts of a course. A scored quiz is its own section.
- Collections group whole courses into structured programmes, like an onboarding journey or a certification track.
Courses can be translated into more than 40 languages, and the builder itself is localised in eleven, so your team can work in their own language whatever language the course is in. The image library and AI image generation both sit inside the builder.
How does Coassemble fit into existing workflows?
Coassemble slots into your existing workflows without disrupting the tools you rely on. Whether your team works in Slack, email or SharePoint, courses share with a simple link and no new logins. Already using an LMS? Export as SCORM and upload it, or bring your existing SCORM packages into Coassemble and run them here with full reporting. You can embed courses into intranets, send them through onboarding emails, or drop them into Notion or Confluence pages.
Delivering Coassemble inside your own product
When you need learning built into your own product rather than shared alongside it, this is worth raising early with IT and product stakeholders, because it turns Coassemble from a tool your team uses into infrastructure inside your platform:
- Embeddable components. Course players, screen players, the builder itself, and analytics dashboards, all dropped into your product using signed-URL iframes backed by your workspace API keys.
- Screen-level embedding. Embed a single screen or a standalone quiz set inside your application, with navigation you can hide and an optional AI assistant that's off by default.
- Fully white-labelled. The experience runs on your own domain, so learners stay in your product the whole time.
- API-driven. Create, manage and deliver courses programmatically, and sync completions back into your own systems through webhooks.
- Built to scale. Multi-tenant support and per-tenant usage controls mean it grows with how your product is used.
For a product or engineering team weighing build versus buy, this ships a mature, compliant learning experience without building an authoring, delivery and tracking stack yourself.
Coassemble and AI
We use AI to make course creation easier, not riskier. The tools transform your content, they don't compromise it.
Which AI models do we use?
- Gemini Flash powers text-based AI features, like turning documents into courses and quizzes.
- Gemini 2.5 Flash Image generates images to complement your content.
- Chirp provides AI narration voices.
Teams with stricter requirements can bring their own model key, or run a private model deployment, so AI processing happens under their own arrangement.
What happens to your data?
When you use a feature like transforming a document, your content is:
- Securely stored in object storage.
- Processed in context so the AI can generate relevant material.
- Never used to train the underlying models. Your data stays your own.
How do we protect your data?
Security controls apply across the whole platform, including AI features:
- Encryption in transit (TLS 1.2) and at rest (AES-256)
- Role-based access controls
- Continuous monitoring and auditing
Security and compliance
SOC 2
Coassemble holds SOC 2 Type 1 and Type 2 reports. Type 2 is the more rigorous of the two, because it verifies that controls operate effectively over time rather than at a single point.
SOC 2 (System and Organization Controls 2) is an independent audit against criteria from the American Institute of CPAs (AICPA), covering security, availability, processing integrity, confidentiality and privacy.
Accessibility
Courses are built to meet WCAG 2.2 Level AA. The Classic learner experience has an independent Statement of Conformance from Modality Co. The new builder's learner experience is built to the same standard, applying everything learned from that audit, and independent verification of it is being arranged.
This is usually the question that stalls a public sector or education procurement, so it's worth putting in front of your reviewer early.
Data residency
Data is stored and processed on US infrastructure by default. Region-locked servers in the EU, US or APAC are available on the Partner plan for teams with data residency requirements, as are dedicated servers and self-hosting.
What this means for you
You can confidently recommend Coassemble for:
- Sensitive or compliance-related training, including finance, health, education and HR.
- Scalable, brand-aligned delivery, whether you're training 10 people or 10,000.
- Working with legal, data or procurement teams who need documented evidence of compliance.
Need documentation?
For technical specs, security protocols or compliance documentation, visit our Trust Centre or contact us. We're happy to support your internal approval process.
Cost and ROI
Coassemble is usage-based, measured by Identified Recipients: the people whose identity is captured when they access your training. On current plans, that allowance is annual rather than monthly, so a busy month doesn't put you over. The figures set on your own account are shown under Settings > Usage limits.
Creators are unlimited, so you aren't charged per author seat the way per-seat LMS platforms are. That makes it straightforward to scale creation across your team while keeping costs predictable. There's no automatic overage billing: if your usage grows past your allowance, we get in touch about sizing rather than adding a charge to your invoice.
Current prices are on the Coassemble pricing page.
Testimonials worth sharing
People using Coassemble every day have found it complements, rather than complicates, their workflows. In their words:
"We needed a simple, quick and accurate AI content authoring tool, and Coassemble was the best from the test"
"It's so easy to use. I've shown it to some of our team who have never created content before and they're excited to use it. It has a great clean look and not too many gadgets or moving parts that tend to confuse rather than engage. I love the self-guidance feature that initially helps you navigate Coassemble, which gives you confidence to create something."
"The most valuable part of Coassemble is its powerful AI capabilities and ease of use. I am amazed at how fast I can create an instructionally sound course!"
"I have tried Articulate, Easygenerator, iSpringSolutions, and Adobe Captivate. Some do not automatically import from PDF documents. Some of them import well, but are difficult to follow. Coassemble has been the best for me. Intuitive, generates the courses well, etc."
Final tip: tailor your pitch
Every organisation is different. Here's how you might frame Coassemble depending on your audience:
- For managers: "It cuts course development time from weeks to minutes, and we're not paying per author."
- For IT and product teams: "SOC 2 Type 1 and Type 2, an API for everything, and we can build learning right into our own product."
- For compliance and legal: "WCAG 2.2 Level AA, a Trust Centre with the documentation, and data residency options if we need them."
- For L&D: "We can bring our existing SCORM library in rather than rebuilding it, and get proper reporting on all of it."
With the right information at hand, you're ready to champion Coassemble and bring effortless, secure course creation into your organisation.